15 Business Applications For Artificial Intelligence And Machine Learning

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Understanding how artificial intelligence (AI) and machine learning (ML) can benefit your business may seem like a daunting task. But there is a myriad of applications for these technologies that you can implement to make your life easier.

Through AI and ML, your business will benefit as it becomes more efficient at its operations and eliminates those mundane tasks that seem to be slowing you down. Additionally, AI-powered tools and automated systems can help your company improve the use of its resources, with visible effects on your bottom line.

Fifteen members of Forbes Technology Council discuss some of the latest applications they’ve found for AI/ML at their companies. Here’s what they had to say:

1. Powering Infrastructure, Solutions and Services

We’re leveraging AI/ML in our collaboration solutions, security, services and network infrastructure. For example, we recently acquired an AI platform to build conversational interfaces to power the next generation of chat and voice assistants. We’re also adding AI/ML to new IT services and security, as well as hyper-converged infrastructure to balance the workloads of computing systems. – Maciej KranzCisco Systems

2. Cybersecurity Defense

In addition to traditional security measures, we have adopted AI to assist with cybersecurity defense. The AI system constantly analyzes our network packets and maps out what is normal traffic. It is aware of over 102,000 patterns on our network. The AI wins over traditional firewall rules or AV data in that it works automatically without prior signature knowledge to find anomalies. – John SanbornRAA – Financial Advisors

3. Health Care Benefits

We are exploring AI/ML technology for health care. It can help doctors with diagnoses and tell when patients are deteriorating so medical intervention can occur sooner before the patient needs hospitalization. It’s a win-win for the healthcare industry, saving costs for both the hospitals and patients. The precision of machine learning can also detect diseases such as cancer sooner, thus saving lives. – Adam BayaaHeal

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4. Recruiting Automation

With unemployment at historical lows, recruitment of qualified workers remains one of the most difficult challenges. By harnessing the power of recruiting automation, savvy employers are using AI-powered sourcing tools to find candidates who may not have been considered for roles in the past, not because they weren’t qualified, but because they weren’t surfaced in the first place. – Jon BischkeEntelo

5. Intelligent Conversational Interfaces

We are using machine learning and AI to build intelligent conversational chatbots and voice skills. These AI-driven conversational interfaces are answering questions from frequently asked questions and answers, helping users with concierge services in hotels, and to provide information about products for shopping. Advancements in deep neural network or deep learning are making many of these AI and ML applications possible. – Mitul TiwariPassage AI

6. Reduced Energy Use And Costs

We have used AI to cut energy use and reduce energy costs for drilling, crude and natural gas transportation, storage and petroleum refining operations. Until recently the industry has been looking at historical data points. The AI application we run can now learn and predict future energy load at levels as granular as a single blending activity. This opens up an entire range of opportunities to reduce waste, reduce peak demand and cut costs. – Jane RenAtomiton, Inc.

7. Predicting Vulnerability Exploitation

We’ve recently started using machine learning to predict if a vulnerability in a piece of software will end up being used by attackers. This allows us to stay days or weeks ahead of new attacks. It’s a large scope problem, but by focusing on the simple classification of “will be attacked” or “won’t be attacked,” we’re able to train precise models with high recall. – Michael RoytmanKenna Security

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8. Becoming More Customer-Centric

We’re using AI to better analyze customer responses to surveys and activities over time. This enables us to understand not only the feedback they provide but whether or not there are specific qualities and attributes that correlate to their response rate and likelihood to engage. This information will allow our customers to alter their own client survey strategies.   – Alan Pricevisioncritical.com

9. Market Prediction

We are using AI in a number of traditional places like personalization, intuitive workflows, enhanced searching and product recommendations. More recently, we started baking AI into our go-to-market operations to be first to market by predicting the future. Or should I say, by “trying” to predict the future? –Tim RendulicThomson Reuters

10. Accelerated Reading

AI is accelerating our understanding of written text. Simply put, humans cannot read fast enough, and cannot mentally mine and structure the vast quantity of data that is available. We have developed advanced AI that reads and understands life science articles, helping researchers to accelerate the discovery of cures for diseases and the development of new treatments and medications. – Daniel LevittBioz

11. Cross-Layer Resilience Validation

We continually hear from our customers that existing testing methodologies fall short when relating to predicting misconfigurations in-between different IT layers. We invest significantly in research and development of cross-layer dependency mapping and cross-layer validation techniques, utilizing both knowledge-driven analytics and ML. Our validation technology goes beyond detecting what is broken now into predictive resilience risk detection. – Gil HechtContinuity Software

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12. Accounting And Fintech

AI is affecting many industries. Accounting and fintech are no exceptions. After years of working closely with professional accountants, I’m noticing a growing trend — they’re utilizing AI to streamline their professional routines through practices like automated data entry and reporting. And it’s not just accountants, the entire financial services industry is embracing automation. – Nick ChandiPayPie

13. Advanced Billing Rules

Our organization has added machine learning-powered billing rules to maximize our credit card processing success rates for recurring billing. By identifying trends in declined credit cards (for example, cards being declined more often on a Sunday evening compared to a Wednesday morning), and fraud patterns that lead to chargebacks, we’ve been able to raise revenue with little human interaction. – Jason GillThe HOTH

14. Understanding Intentions And Behaviors

Bad actors follow specific communication patterns — for example, colleagues spreading malicious rumors tend to be pretty chatty. Advanced AI has the distinct ability to not just identify these patterns, but leverage behavioral analytics to understand the intention behind communication. Using AI to spot bad behavior is something we use to empower customers across various industries. – Brandon CarlDigital Reasoning

15. Proposal Review

We found an exciting use of AI for our application that saves incredible time and improves quality for customers. When a facility manager receives a proposal from a contractor, machine learning analyzes the scope, the pricing, and the contractor’s historical performance, to determine if the proposal is the right cost and will be done at the right quality level. It’s a huge win for our clients. – Tom BuiocchiServiceChannel